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Social Media Strategy Consultant

          
Social Media Strategy Consultant

Zensar Technologies
Experience Min Exp-1(Years) - Max Exp-1(Years)
Location Pune
Industry Insurance
Job Function Branch Manager
Keyskills Required skills: · Ability to lead and execute strategy assignments across the global customer base · Demonstrated thought leadership in the space of enterprise collaboration, social media platform exploitation, tools and technologies by way of certifications, vendor accolades, blogging or industry papers · Demonstrated experience in building business – IT alignment solutions · Understanding and experience of concepts like blogs, social news, video/photo sharing, social networking ap
Qualification required

 Job Description
Execute assignments on Social Strategy Be part of consulting assignments in developing social media strategy and solution conceptualization Work with business leadership teams to define end goals for social strategy and to prioritize based on the constraints and organizational readiness. Work with IT leadership team to develop options for the platforms that could deliver the business priorities Work with client leadership team to drive awareness around social media concepts, tools, benefits ideas, implementation issues, governance and change management strategies Hold requirements gathering workshops, one –on-one interviews to identify needs, identify focus areas and prioritize solution initiatives in form of implementation roadmap. Hold senior management workshop to sell solution roadmap and generate business buy-in As Social Strategy belongs to the business as a whole, thus for consultant it is important that he is able create buy-in for the strategy from both business and IT teams. Customer Acquisition and demand generation Proactively support sales activity in order to drive business development and deeper penetration of solution portfolio; target and develop high-value leads and convert them into deep and rich relationships Lead the initiative of social media services for increased industry awareness, competitive differentiation, and thought leadership Participate in creation of targeted and persuasive positioning within the customer segment, industry, solution, and region Collaborate with key stakeholder groups to establish overall segmentation, prioritization, and create support for decisions regarding investment levels for targeted opportunities

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